// 2016

A collaboration with Director J brought to life the essence of the Rana Cheikha brand. Madarasz looked closely at the relationship between the worlds of design and construction and focused on the brand’s essence of conveying beauty through footwear. The short film told the story of the Rana Cheikha brand, capturing the unique craftsmanship of shoes that combine timeless style with a contemporary edge to create these covetable pieces of quality.